USA-based distributor Newark opens Sydney office to support Australia and New Zealand Electronics Industry
SYDNEY & CHICAGO, 3rd, August, 2007
Newark, a company of global Premier Farnell plc, and a leading distributor of electronic components in the Americas, announces the launch of its new operation based out of Sydney, Australia to support the ongoing needs of local electronic design engineers and manufacturers.
"The launch of Newark in Australia and New Zealand continues to enhance Premier Farnell's ability to service the global electronic design engineering segment." commented Harriet Green, Chief Executive Officer, Premier Farnell. "Because the web is such a critical tool for our target market, we're introducing two powerful new sites that meet their need for speed of response, quality of information and ease of search."
Newark in Australia and New Zealand are strictly web-based businesses, whilst its sister company, Farnell, will continue to operate in these markets as a high-service distributor. The websites (https://au.element14.com/) for Australia and (https://nz.newark.com/) for New Zealand each offer 130,000+ products from over 350 leading electronics manufacturers � which are available for delivery from the US to the customer in 3-5 days.
"The product offering of Newark Australia and New Zealand has been carefully selected to minimise potential shipping delays due to weight or legal reasons," said Terrance Cheers, Marketing Director of Newark in Australia and New Zealand. "Customer service will be local, which is a unique advantage over other web-based distributors."
With all pricing and ordering in US dollars, the websites' advanced functionality allows engineers and component buyers to search by part number or description, evaluate products and buy - via one seamless platform. Whilst freight is in addition to the cost of the components, Newark offers competitive volume pricing for small quantity orders, so the total cost of acquisition is still cost-effective.
To celebrate the launch of Newark's first operation outside of the Americas, Newark in Australia and New Zealand is giving away a $2,000 Westfield's shopping voucher. All customers who place an online order between now and September 30th, 2007 will be automatically entered into the draw for a chance to win. Full details are available at https://au.element14.com/ and https://nz.element14.com/.